Arabel Lebrusan looks to roots for new campaign

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Spanish-inspired photography provides fresh update to online presence.

Jewellery designer Arabel Lebrusan has revamped her website with a range of striking model photography inspired by her Spanish heritage.

The designer teamed with fashion photographer AKIO for the shoot which features her jewellery on models posing in a style that nods towards the paintings of artist Julio Romero de Torres.

The new photography is said to bolster the essence of the brand "being simultaneously feminine and strong, thoroughly modern but with a vintage twist".

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A short film has also been produced with behind-the-scenes footage of the photoshoot with AKIO in London.

Lebrusan said of the images: “It was great working with AKIO again – he really understands the tone and feel of the brand and I think what we achieved during the shoot really encapsulates the Arabel Lebrusan attitude: bold and feminine; fashionable yet timeless.”
 

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