Bespoke sales soar for Charles Green following positive trade shows

10ct pear shaped diamond ring

Birmingham-based wedding ring and jewellery manufacturer Charles Green has reported a rise of just over 100% in bespoke jewellery sales in Q1 compared to the same period in 2016.

Charles Green launched its ‘bespoke’ service in 2014 and has seen it grow consistently year on year, but since exhibiting at Baselworld and moving on the Boulevard at International Jewellery Lond, this particular area of the business has experienced exponential growth.

Oli Sutton, director of Charles Green, comments: “We continue to be delighted with not only the growth in our bespoke jewellery sales, but also with the extremely positive feedback from customers. The one-off pieces we exhibit at the premier international jewellery exhibitions have certainly helped to drive sales, despite what was undeniably a quieter Baselworld in 2017.

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“Over a beer at a well-known pub in Basel a visitor to the show was telling me that a recent piece of jewellery we produced for him was the finest diamond ring he’d ever seen, and I was touched to hear of his pride in putting the ring in his window.”

Charles Green’s bespoke team offer everything from a classic shaped to fit wedding band to a one off gem ring destined for the glitz and glamour of London’s New Bond Street.

The largest piece crafted by the bespoke team to date was a 10ct pear shaped diamond ring with a retail value of over £400,000.

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