Carrera y Carrera looks to dance and music in 2012

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Spanish jewellery brand adds luxe edge to traditional flamenco.

Madrid-based fine jewellery brand Carrera y Carrera has unveiled a collection of yellow gold and gemstone jewellery at BaselWorld, with a focus on line extensions and a move into simpler, easy-to-wear jewellery.

The new Musica jewellery range has a strong focus on traditional Spanish music and dancing, with flamenco skirts, guitar strings and musical notation referenced in the designs.

Cristina Moya Carraffa, senior manager of corporate communication for the brand, said the new range is an update to some of its core bestsellers.

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“Music is a large part of Spanish culture, it’s at the front line of life,” said Carraffa. “We used to be sculptors so our jewellery is always like miniature sculptures with some of our couture pieces taking three months to finish.”

The mainline new collections take yellow gold as a base with some pieces crafted in white gold, while diamonds, moonstones and onyx are used as accents. The Danza line is based on the shape of flamenco skirts in motion, with a spiralling, floral-like motif, while the Alegrias range (pictured) features layered stacking rings and looped earrings and pendants inspired by the strings of flamenco guitars.

The brand says it has had great success in Asia in recent years, with its Fuego dragon range becoming a bestseller – celebrating the year of the dragon in China – despite being launched eight years ago.

Carrera y Carrera also showcased an update to its watch collection, with floral-shaped cases inspired by gardenia flowers – a step away from the oversized diamond-encrusted detachable bezel watches of 2011.
 

 

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