Chopard to sponsor Marilyn Monroe photo exhibit

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Never-before-seen photographs of star to be unveiled at Cannes.

Fine jewellery brand Chopard is set to celebrate the life and work of Marilyn Monroe in an exhibition of photography and jewellery, on the 50th anniversary of her death.

The exhibit will take place at this summer’s Cannes Film Festival, and will feature a series of 25 unpublished photographs of the Monroe, as snapped by Milton H. Greene, along with a tribute jewellery creation designed by Chopard’s head of jewellery Caroline Scheufele.

The exhibit, called Diamonds and glamour: Marilyn Monroe and Chopard, will be previewed in the Chopard Lounge at the Hotel Martinez, throughout the Cannes Festival, before touring the world during the rest of the year.

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Milton H. Greene, a New York-born portrait specialist and fashion photographer, worked for prestigious magazines including Life, Look, Harper’s Bazaar and Vogue.

He photographed the starlets of 1950s and 1960s including Grace Kelly, Marlene Dietrich, Audrey Hepburn, Sofia Loren and Ava Gardner.

Monroe is said to have told Greene “You made me interesting”.

As a result, Scheufele has created a jewellery collection inspired by Monroe’s “timeless elegance”, including a necklace featuring a cascade of heart-shaped, briolette-cut and brilliant-cut diamonds, which will be worn by Eva Herzigova for the mounting of the steps ritual on the opening night of the Cannes Film Festival on May 16.

A pair of earrings set with heart-shaped and brilliant-cut diamonds will also feature.

 

 

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