CMJ membership certificate concept ‘reinforces family message’

CMJ Regional Meeting Lincoln

The third annual Company of Master Jeweller’s (CMJ) Regional Meetings tour saw 13 events take place across the UK and Ireland throughout May and June, inviting retailers to come together to network, share ideas and hear more about the CMJ’s future strategy.

Attendees also heard presentations from specialists on HR best practice, in-store security and social media.

At this year’s meetings, a member of the CMJ Board or Executive Team presented each attending retailer with a certificate of membership to celebrate their time in the group. This concept, which launched at the 2016 Regional Meetings, will carry on going forwards, with retailers set to receive a new certificate on significant membership anniversaries.

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Lucy Reece-Raybould, CMJ’s Executive Director of Business Development and Marketing,  comments: “The idea of the member certificates is to give CMJ members something to be proud of, and to shout about being part of the CMJ family. The certificates are something for each member to hang in their shop to show their staff that their business is part of this important, bigger family.

The CMJ is its members and suppliers, so it is important to celebrate this and we are also planning to send out similar certificates to all of our approved suppliers in the same way.  It is all about reinforcing our family message and illustrate that we are proud to belong together.”

John Herron, director of J Herron & Son in Blyth, who attended the Regional Meeting in Scotch Corner, says: “This was our first regional meeting as we are a new CMJ member and it was great to meet members of the team and other local independent retailers. We felt comfortable enough throughout to voice our opinion and ask further questions as the meeting had a very friendly and relaxed feel.”

Katherine Knox of Neil & Barker in Widnes, who attended the Regional Meeting in Oldham, adds: “The information I receive from these events is vital to our business. I would definitely recommend the meetings to other members.”

Reece-Raybould adds: “It has been great to see so many of our members embrace the Regional Meetings concept, coming along and getting value out of sharing information and meeting fellow retailers. The idea behind this was to bring our independent retailers together to learn from and support each other, and the feedback we get goes to show that this continues to be a worthwhile exercise and that they go back to their businesses feeling inspired.

“One of the most important elements for us is giving members our overview of the CMJ organisation, reminding them that despite all the support and advantages they get from being a CMJ member, they always retain total independence as a retail business.”

CMJ Regional Meetings are set to take place across the UK and Ireland again next year.

 

 

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