New site will be user-friendly with forums and daily updated prices.
Cookson Precious Metals has launched an improved version of its trade and supply website for its UK customers.
The jewellery trade supplier, based in Birmingham’s jewellery quarter, launched the site on Monday 9 May at its long running domain www.cooksongold.com
The present website offers more than 11,000 gold, silver and platinum products alongside all the specialist tools and equipment required by jewellery makers.
The launch of the new website will expands its offer and is aimed at all within the jewellery industry from the professional jeweller, retailer or goldsmith, right through to the jewellery student and those looking to try a new hobby.
While the online shop will continue to run as before, the site has been redesigned to help customers shop easily and quickly. It also features the introduction of a social community page where jewellers can chat with other jewellers and get advice via Facebook, Twitter and YouTube and a dedicated jewellery making forum.
The new forum gives access to essential hints, tips and datasheets, alongside the latest metal price fixes updated twice per day on via the new CooksonGold news centre.
Cookson Gold’s e-commerce manager Adam Pike said: "We are delighted to announce the launch of the new cooksongold.com website. We’ve created a website that is easier to use, more inspiring and is far more user friendly for our customers. The website is much more than a fresh new look; we’ve improved our checkout, search facility and onsite navigation."
To celebrate the launch Cookson are running its biggest ever online sale with up to 50% off more than 1,300 products throughout during May.
Cooksons Group PLC employs 15,000 people in more than 40 countries, selling its products in over 100 countries.