Couture to boost Astley Clarke overseas expansion

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US trade show follows brand entering Saks stores and US independents.

British jewellery retailer and wholesale brand Astley Clarke will make its debut at the Couture show in Las Vegas this month, in support of its international expansion plan.

The London-based company will take part in the luxury jewellery show, held at the Wynn Hotel in Las Vegas, showcasing its fine and silver jewellery collections. The annual trade event attracts about 4,000 top-tier buyers and members of press each year.

Along with its own-name concessions in London stores Harrods, Liberty and Selfridges, Astley Clarke branched into wholesale in 2013, and appointed an agent in the US as well as UK head of wholesale, Sian Daley. The brand is now sold through a number of independent and influential stores including Fortnum and Mason, Robert Gatwood, Pressleys in Chichester and Selfridges Trafford Centre.

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In March 2014 Astley Clarke launched its wholesale business in the US, with an edited selection of its Muse and Biography collections entering five leading Saks Fifth Avenue stores and joining Saks online. The brand also won a number of luxury independent retailers across the US.

Astley Clarke founder and chairman Bec Astley Clarke said of the Couture appearance: "We have spent a long time identifying the right launch pad for our international wholesale business, and I feel that we have found it with Couture, one of the most elite jewellery shows not only in the US but also the world. We are absolutely thrilled to have the opportunity to introduce our collections to top-tier buyers and global press and are proud to be counted as one of Couture’s carefully curated edit of designers."

The brand will show a wide range of jewellery at Couture, including its fine jewellery collections Fao and Muse. These will be presented alongside its collectible range Biography and never-before-seen AW14 launches. The brand will have a bespoke stand, with additional elements showcased such as objets d’art taken from the Astley Clarke inspiration archive.
 

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