CW Sellors rolls in mobile display to IJL

Brand describes moveable case as a pioneering sales tool.

CW Sellors has wheeled in its new invention The Gem-Station to IJL, a tool designed to help retailers display and sell jewellery.

The moveable case, which CW Sellors describes as a pioneering sales tool, offers retailers a bespoke, standalone platform to sell collections in stores.

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The Gem-Station includes compact units that consist of layers of display trays so retailers can present ranges, while allowing customers to browse even the most expansive of collections with ease.

The display drawers are available in a range of layouts so several ranges can be demonstrated. Display areas are protected by scratch-resistant glass, ensuring longevity and stock protection and the cases are protected with an electronic locking system. The lower section of the Gem-Station features a storage drawer and an optional paper cassette.



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