Bead brand will now be available in Holland through distributor TLM.
DMJ and Holland based traders TLM have formed an agreement for the Dutch company to distribute the Storywheels brand through the country.
The news comes as DMJ breaks into European distribution with the bead brand, which it has been distributing in the UK for a number of years.
In 2010 DMJ exhibited at BaselWorld for the first time, introducing the Storywheels bracelet concept to jewellers across Europe.
The bracelet brand features a collection of gold and silver bracelets, charm beads and co-ordinating jewellery, designed by award-winning Richard Palermo.
DMJ says it is constantly looking for promising, new ventures – not only in the UK, but wherever the right opportunity lies.