Endless Jewelry have announced the appointment of Mikkel Berg as global chief marketing officer, effective Tuesday July 28.
Having worked primarily in the jewellery industry, Berg brings an abundance of business and marketing experience to Endless. Most recently, he held the position of CEO at Danish jewellery brand Julie Sandlau, and prior to this was global CMO at Pandora.
Endless Jewelry CEO Paul Moonga comments: “Mikkel Berg brings a wealth of relevant marketing experience and an impressive track record, which will be invaluable in the next stage of developing the Endless brand into a true global megabrand within the jewellery business.
“He will assume the full and overall responsibility for global marketing and marketing communications. I look much forward to working with Mikkel and welcome him to the Endless family.”
Mikkel Berg says he looks forward to the new role and working with Endless’ global management and marketing teams around the world.
Commenting on his new appointment, Berg says: “Endless Jewelry is the most exciting and potent brand in the jewellery business. What has been achieved in less than two years is truly amazing, and I look forward to being a part of the next phase, strengthening the brand’s relevance towards women and men across the world, raising awareness and increasing sales from an even stronger marketing position.
“I look forward to utilising my experience from the jewellery industry as well as the entertainment industry. It is an honor for me to become a part of such a strong global management team.”
From July 28, Endless Jewelry’s global marketing and communication team will consist of CMO Mikkel Berg, marketing director Søren Colding and PR and communications director Steen Laursen, together with their respective teams.