EXCLUSIVE: Last founder steps down from JewelStreet

Rob Passmore, CEO and co-founder, JewelStreet

Chief executive officer, director and co-founder Rob Passmore has left JewelStreet after five years at the helm.

Passmore is the last founder to walk away from the business, having launched the online marketplace in 2012 with Mike Taylor and Andy Jones.

Since its launch the business has gone from strength to strength, as JewelStreet has been no stranger to adapting to consumer needs and revamping the site accordingly.

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As Rob Passmore steps away, the marketplace now hosts over 500 designers and enjoys customers from over 85 countries. In the last year alone the company has experienced 500% growth in top-line level.

Passmore tells Professional Jeweller that he decided it was time to leave the business in order to let it go through the next phase of growth. Chairman Adrian Roose is now in charge of JewelStreet.

“I felt like it was time,” explains Passmore. “It has been an incredibly exciting five years, it’s been going for strength to strength but I believed that it was time to pass the baton as the business prepares for its next stage of growth. I remain a minority shareholder in the business.”

Passmore is now going to take time to catch up with family, rest and regroup, as he comments JewelStreet has required his total commitment over the last five years. He currently has no set plans for his next venture.

The company’s ambassadors now have control of the business and will lead it going forward. Passmore says he has every confidence they will do a great job.

The co-founder adds: “I am incredibly proud of what we have built to date and look forward to seeing Jewelstreet continue to thrive and grow and provide a real, tangible value to the jewellery industry.”

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