FIRST LOOK: Wartski opens doors to new London showroom

British antique jewellery retailer Wartski has opened the doors to its boutique in a new London location.

At the end of last month, the jeweller made the move from Grafton Street to 60 St James’s Street as part of a new chapter of the family business.

The firm’s new premises at 60 St. James’s Street, opening over 100 years after the Royal Warrant holder first established a London presence, reflects Wartski’s heritage as well as its forward-looking character.

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The new showroom has been divided into three main areas: the front gallery, the arcade gallery, and the private sales room. The walls are clad in ribbed concrete containing slate from the Cwt-y-Bugail quarries of North Wales, a homage to Wartski’s origins.

The main gallery houses five showcases containing works by Carl Fabergé on the left, while a jewellery counter and two cases housing silver and enamelled works of art are located on the right.

In the furthest depths of the gallery an octagonal private sales room is located. Within hangs a portrait of Queen Alexandra painted by Isaac Snowman, great uncle of Nicholas Snowman, chairman of Wartski, and kinsman of Morris Wartski, the founder of the firm.

Upon request, further wonders can be revealed behind the secret panels concealed by sliding wall mirrors.

Designed by architects and interior designers Waldo Works, the project has been overseen by directors Katherine Purcell and Kieran McCarthy.

The jeweller says: “Whilst it is goodbye to Grafton Street, the new location marks the next chapter in Wartski’s long and illustrious history. The survival of this unique business rests on a rare combination of scholarship and an infectious personal enthusiasm.”

 

With this move, Wartski becomes the first jeweller to establish itself amongst fellow Warrant holders in St. James’s, as well as London’s oldest clubs. Brooks’s sits immediately to the right while Boodles is located directly opposite.

View the first look of the new Wartski showroom here:

 

 

 

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