Former Links marketing head joins bespoke brand

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Sarah McNamara to oversee marketing, PR and site upgrade at Joulberry.

Former Links of London marketing director Sarah McNamara has made a move to personalised British jewellery brand Joulberry as head of marketing.

McNamara left Links of London in December 2012 after more than two years in the role of marketing director. She had worked at the brand since 2008 when she joined as brand communications manager.

Joulberry is a three-year-old British brand specialising in bespoke jewellery for adults and children featuring engraving such as fingerprints, handprints and personalised messages.

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McNamara will oversee Joulberry’s marketing and PR and will be involved with the re-launch of its website and the opening of the first Joulberry bricks and mortar store.

Sandra Dunn, managing director and co-founder of Joulberry, said: “Sarah brings with her a wealth of experience and knowledge in her time at Links of London and we look forward to working with her to grow the Joulberry brand both in the UK and internationally."

McNamara said she now plans to help build on the success already established by Joulberry’s founders Dunn and Therese Kober, focusing on both the UK and the brand’s international customer base.
 

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