Gecko bullish after booking orders in Birmingham

Jewellery supplier Gecko has enjoyed positive feedback from visitors at the Jewellery & Watch 2016 show so far.

Gecko is presenting all its jewellery brands at the trade fair, including D for Diamond, Fred Bennett, Elements Gold, Fiorelli Silver and Fiorelli Costume.

Alongside expanding popular brands and collections, Gecko has launched Fiorelli Gold, a collection of 9ct jewellery adorned with vibrant gemstones including lapis, green onyx and labradorite.

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Talking to Professional Jeweller the company said it has had a great response to the new brand, with many retailers taking an interest and some already placing orders.

PR and marketing manager, Emilia Cops, says that its customers have been responding well to the 9ct gold element, the affordability and the designs of the new brand’s jewellery. She explains that Fiorelli Gold fills a gap in the market and that the end consumer is on the lookout for affordable fine jewellery in fashion-led designs.

Elsewhere on its stand Gecko has been showcasing Elements Silver’s ‘Collectables’ range of customisable ‘pick and mix’ jewellery for SS16. With silver charm bracelets, a selection of charms, earrings and stackable rings among its offering, Gecko customers have been impressed with this new selection of personalised jewellery.

In addition, Fred Bennett has extended its watches collection following a successful launch of a couple designs for AW15.

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