Gecko to unveil 7 new ranges at CMJ

Desiree Pringle, creative director, Gecko

Essex-based jeweller Gecko plans to present seven new ranges at Company of Master Jewellers event.

The new season ranges will exhibit best-selling brands Elements Gold, Orla Kiely, Fiorelli, D for Diamond and collections from Elements Silver & Beginnings.

Gecko will also be offering CMJ customers an exclusive peek at the upcoming Fred Bennett latest collection, including the fresh new branding.

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2017 will see Elements Gold revamp its current brand offering with a premium point of sale, plus coordinating packaging.

The new modular design features innovative components that enable you to display multiple pieces and profiles, to a size which works for your store, whilst the colour scheme is both eye-catching and complimentary.

With a focus on plainer styles and on-trend profiles, including thread through and crawler earrings, this collection looks to appeal to a wider range of customer.

Fiorelli Silver’s new range offers a wide selection of trend-led pieces, including sleek neckwear profiles and bangles which imitate the movement of ribbon and textiles from the catwalk.

With a focus on fresh and innovative designs the collection introduces an array of new materials such as peacock freshwater pearl and black mother of pearl slices.

Gecko will be offering a gift with purchase promotion exclusively at the CMJ event for the Fiorelli Silver range.

New Fred Bennett pieces, many of which have been created with a unisex audience firmly in mind,  include rings, bracelets, ID bracelets, torque bangles as well as various neckwear designs in both leather and dog-tag styles.

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