Gemstone rings meet wearable tech for Ringly brand

Ringly smashed its pre-sales target and will now push its connected cocktail rings into mass production.

New range of cocktail rings to alert wearer using smartphone app.

New York-based wearable technology brand Ringly has combined innovative smartphone technology with 18ct gold-plated and precious gemstone rings to alert the wearer of incoming calls, messages and reminders.

Founded by former Etsy and eBay employees, Ringly has been created to allow women to put their phones away without missing out on essential communications.

The device delivers notifications direct to a cocktail ring using Bluetooth technology and a series of flashing lights and vibration patterns. You can also add notifications from apps, including Instagram, Snapchat, Twitter, Pinterest, Facebook, Tumblr, Vine, LinkedIn, Uber, Tinder and Poshmark.

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It has already received start-up investment from First Round Capital, Andreessen Horowitz and PCH.

The company is currently trying to raise $60,000 (£35,700) on its website by selling pre-order versions of the device at a discounted rate, currently set at $145 (£86). The first 1,000 sold rings will include a real diamond on the side of the ring, where notifications are shown, and will help to fund the first major batch of Ringly designs, to be shipped in autumn 2014.
Each Ringly is available in sizes 6, 7, and 8, set with black onyx, rainbow moonstone, pink sapphire and emerald. Users can recharge the device by simply putting it back into a specially designed ring box.

Ringly co-founder and chief executive officer, Christina Mercando, explained: “Our goal is to create products that are both stylish and useful, that women will be proud to wear. We believe that the future of wearables is in building discreet technology that integrates seamlessly into your life and makes your day-to-day easier. The more I use my Ringly, the more it’s like a personal assistant telling me what to do — plus there’s something so fun about having my jewelry talk to me.”

To find out more about Ringly and to pre-order, click here.  

 

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