Gary Baines named executive director of design and development.
The UK-based managing director of Gemvision Europe, Gary Baines, is set to join the firm’s parent company Stuller as executive director of product design and development.
Gemvision, the creator of CounterSketch software that allows jewellers to design bespoke wedding and engagement rings digitally, has said the move will “strengthen activities” between itself and its US-based parent company Stuller.
Baines’ new role is regarded as a positive for Gemvision and should provide further development of its technology for UK-based jewellers.
Gemvision formed a partnership with global jewellery manufacturer Stuller in 2009, with the aim of enhancing customisation tools for jewellers.
The partnership produced CounterSketch Studio, a 3D jewellery design platform that allows retailers to work together with customers to design their own jewellery.
Baines said: “Gemvision and Stuller have set a benchmark for jewellery design software by evolving the art of jewellery design in a way that’s never been seen before.
“I’m looking forward to developing our design libraries within CounterSketch, ensuring that our UK customers have access to the very best in cutting edge and relevant styling.”
The new structure within Gemvision Europe’s UK operation means that Graham Dicks will be promoted to sales manager at the company’s Leeds headquarters.
Dicks will oversee a team of eight, while Norman Matthews has become manager of finance and administration for Gemvision Europe.
In other senior-level moves Jeff High, founder of Gemvision, will join Stuller as executive vice president but will continue his responsibilities with Gemvision, and will co-ordinate activities between it and Stuller.
Jay Jackson, president and chief executive of Stuller said: “Gary’s exceptional experience in jewellery design aligns perfectly with our goal of bringing the latest in virtual solutions to independent retailers.
“We’re excited that he’s accepted our invitation to relocate to Lafayette, Louisiana and look forward to the valuable insight he’ll bring to our operation.”