Global gems and jewellery to glitter at Bangkok trade show

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It has been confirmed that around 800 exhibitors from 30 countries will trade at the forthcoming September edition of the Bangkok Gems and Jewelry Fair.

The  Bangkok’s biannual gems and jewellery tradeshow will be taking place in September despite reports from the Thai Gem and Jewelry Traders Association that the show had been postponed.

The Department of International Trade Promotion (DITP) has confirmed that the 58th edition of the trade event will be going ahead and hosted by the DITP from September 7 to 11 at Challenger Hall, IMPACT, Muang Thong Thani, Bangkok.

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DITP director-general Malee Choklumlerd comments: “BGJF is one of the most efficient marketing strategies for promoting Thailand’s industry to the global market.”

The fair’s highlights will include a concept showcase for potential markets such as the ’60+Exhibition’ featuring jewellery for the elderly; ‘Gemstlemen jewellery for men; Pet Parade  jewellery for pet lovers; and ‘The Moments exhibition, which will feature jewellery for special occasions. The event will also host the Gems Vision 2017 Showcase by Swarovski Gemstones, as well as business matching activities for buyers and sellers from around the globe.

“Niche markets will be key for the [industry’s] future growth, and Thailand will focus more on promoting these unique products, for example, we will have a concept showcase for jewellery charms, which are very popular among consumers in China, Hong Kong and Malaysia,” says Choklumlerd.

With 2,313 booths, the 57th Bangkok Gems & Jewelry Fair attracted 786 exhibitors, of which 89 were from overseas, as well as 22,140 visitors from 160 countries. Choklumlerd believes the September show will prove even more successful.

“We estimate that the number of foreign exhibitors’ booths will be 30% higher than the previous event,” she says. “About 30,000 visitors are expected to come to the fair.”

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