Henryka hosts amber design contest for students

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Hereford retailer teams with Hereford College for jewellery project.

Silver and amber jewellery retailer Henryka has revealed the three winners of a design competition with Hereford College of Arts (HCA), with three of the students’ designs put into production for sale in store.

The Hereford-based business, which operates a bricks-and-mortar store and online shop, asked HCA students to design two separate collections following a brief of ‘abstract flowers and abstract butterflies’.

Students could choose which subject they preferred, and were asked to design a collection in sterling silver featuring pendants, earrings, bracelets and bangles and adjustable rings, set with amber. They were asked to work within weight and size limitations, and were asked to make their designs 3D in effect, contemporary and eye-catching in style, and suitable for women of 25 to 50 years of age.

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The three winners were revealed as Will Hughes, Nicola Mead and Mizuki Takahashi. Hereford College of Arts lecturer Clair Hodgson said: "The Henryka Jewellery Project was a live project that gave students the opportunity to design work potentially for production in a commercial jewellery business.

"This was an excellent opportunity for students to extend their skills, by designing to a brief for a client. It necessitated them to think in different ways; try on ‘new hats’ and design pieces that could be very different to their own practice. In some cases, they surprised themselves by their ability to respond to the challenge."

Three of the designs that were taken to the prototype stage and now they are available for sale include Mead’s Lilies pendant, Hughes’ Daisies design and Takahashi Snowberries necklace.

A fourth bracelet design by Jasmin Lynch made it to prototype stage, and is set to be revisited by Henryka in the future, to see how it can be developed.

Ann Emmett of Henryka told Professional Jeweller: "It was definitely a big learning curve for us at Henryka. Next year we will have to narrow down the criteria for the new design, which will give students ability to focus more. Also, we need to allow students more time to work on their ideas. Our doors are always open to any students that we have worked with in the past. We are hoping that this project will be a start of long term relationship with some of the designers."
 

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