Only 15 brands to showcase high-end jewels at inaugural event.
IJL yesterday revealed plans to launch a brand new high-end jewellery trade show called Luxury by IJL.
The announcement was made during a champagne reception and runway show at Earls Court, with the first Luxury by IJL scheduled to take place at the 2014 IJL show at Olympia, running over two days from August 31 to September 1.
This new premium trade event has been launched to showcase some of the world’s most prestigious jewellery brands in the UK, with American fine jewellery brand Cassis jewels already signed up to take part.
Luxury by IJL intends to bring together prestigious and respected fine jewellery retailers, designers and manufacturers at what marks a brand new luxury trade show for the UK market.
The debut Luxury by IJL show will offer about 15 jewellery brands, with the first day set to be invite-only and tailored solely to retailers.
IJL event director Sam Willoughby said: “We are delighted to announce the launch of Luxury by IJL. The UK is badly in need of a luxury jewellery event to meet the needs of the market and provide a luxury hub that doesn’t yet exist in the UK. We are confident that Luxury by IJL will become a must attend event for the jewellery industry and attract prominent international exhibitors and buyers.”
This year marks the final IJL at Earls Court before the show moves to Olympia in 2014.