IJL exhibitors are invited to submit their entries for the eighth annual Editor’s Choice exhibitor competition.
This year the competition includes two new categories ; ‘A Moment in Time’ for contemporary watch exhibitors, and ‘German Style’, in recognition of the quality and creativity of German craftsmanship, as part of its Market Focus initiative for 2016.
The awards serve to recognise some of the most innovative and commercial jewellery and watch collections on show at IJL. Exhibitors can nominate their collections for any of the seven categories, with judging taking place in May by luxury communications consultant Claire Adler, and Financial Times contributor and event director, Sam Willoughby.
Sam Willoughby comments: “The Editor’s Choice Awards are hotly contested and viewed as a valuable accolade by the industry. The categories encompass every sector of the show and the benefits of winning are really significant – prominent show exposure, great PR coverage both before and at IJL, and a prestigious award on the winners’ stands.”
Claire Adler adds: “Judging the IJL Editor’s Choice annual jewellery design competition is a privilege. Many of the winners have gone on to scoop further industry recognition, something we are very proud of at IJL. At a challenging time for the jewellery industry, winning a competition is a great bonus for companies, helping them to capture the attention of both press and consumers. The entrants all live up to IJL’s name and are pretty international – we’ve had entrants from Oman, Ireland, Italy, France, Poland, Germany, Denmark, the US and Turkey. I hope we see even more entries in 2016!”
The seven categories are as follows:
- German Style: a jewellery piece from a German exhibitor evoking impeccable German craftsmanship and design.
- A Moment in Time: a contemporary watch likely to make an enduring mark on the UK’s expanding watch sector.
- Most Innovative New Collection: applicants are invited to submit five to six pieces from the same collection for consideration for this special award, with the winning collection being featured on the IJL catwalk.
- Commercial Vision: a piece or collection produced in volume that demonstrates thorough research of the target market and current trends.
- Visual Impact: a show-stopping piece or collection that photographs well and will look good on the page.
- Overall Originality: a truly unique piece or a collection which highlights the talents of the designer.
- Technical Excellence: a piece or collection that is worked with technical innovation or a rarely used technique, resulting in a thought-provoking piece.
Applications close on Monday 9 May 2016 and the winning pieces will be unveiled before the show, and will also receive a special awards presentation on the first day.
All IJL exhibitors can enter at www.jewellerylondon.com/editorschoice