IJL launches podcasts as part of 365-day strategy

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As part of its #withyou campaign and 365-commitment to the industry, International Jewellery London has today launched a series of online talks.

Named IJL Talks, the year-round platform will provide inspiring and educational content to the industry.

Starting with content drawn from speakers at the IJL 2017 seminar programme, essential learnings, insight, experience and advice will be available in podcast form. These free audio files will be easily accessible via the IJL Insider Blog or through normal podcast providers.

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IJL event manager, Sarah Kitley-Spencer, comments: “The seminar programme features many leading experts who review key issues and industry relevant topics and we wanted make this accessible to as many people as possible – so they could benefit and be guided by this valuable advice. The IJL Talks provide an unique opportunity to extend this information –  and can be  downloaded as and when suits.”

This year, IJL launched a refreshed Seminar Programme with five key areas: DIGIfest, The Academy, the Inspiration Theatre, Skills Lab and the IJL Trends Catwalk. All of these free-to-attend spaces featured insightful and engaging speakers, specialising in key topics ranging from social media, content marketing and sales training to Fairtrade and ethical sourcing, digital skills, diamonds and gemstones, the retail experience and visual merchandising, to name but a few.

Post show feedback from exhibitors and visitors confirmed that whilst they would have liked to have attended as many seminars and workshops as possible, time constraints made this difficult. Having recorded audio at many of the seminars, the IJL Talks enable listeners to access the material whenever and wherever wished. Whether it be a dose of inspiration, motivation or some practical jewellery business advice, every IJL speaker provides the listener with invaluable advice and information.

The podcasts will be launched over the next few months. For more information and to listen to the talks, visit IJL’s website.

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