IJL rolls out sparkling seminar offering for this year’s show

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International Jewellery London (IJL) has unveiled its revised seminar schedule for 2017, reinstating the Inspiration Theatre and Trends Catwalk and introducing DIGIfest, The Academy and Skills Lab for the very first time.

The three-day seminar programme was designed with a strong focus on addressing the feedback from the 2016 show, ensuring the most prominent points were addressed.

Topics covered by expert speakers and panels this year include social media marketing, working with influencers, digital design, retail experience, the customer journey and expert sales training.

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Leading luminaries Stephen Webster and Theo Fennell are set to feature in this year’s line-up, together with Tobias Kormind of 77 Diamonds, and designers Dinny Hall and Hariet Kelsall, to name a few.

2017 highlights over the packed three days include:

 Inspiration Theatre

The Inspiration Theatre is the place to hear top speakers tell their success stories. This dynamic space now has a new home at the end of the ground floor Boulevard, close to the updated Trends Catwalk.

Kicking off Sunday morning is an analysis of SS18 trends with IJL Catwalk Trends Editor, Rachael Taylor, followed by a panel discussion titled ‘Is Experiential Retailing the Future for Jewellers?’ with designer jeweller Dinny Hall, retailers Dominic Gomersall and Jonathan Pressley, and retail design expert, Lloyd Blakey.

On Monday, Professional Jeweller editor Stacey Hailes will be hosting the debut Empowering Women Panel, with pioneering women from the industry – including London Diamond Bourse chief operating officer, Victoria McKay, and Swaorvski UK managing director, Hayley Quinn – set to discuss the opportunities and challenges women in the industry face.

Professional Jeweller will also be holding a discussion with Marks & Spencer and the Birmingham Assay Office on going the extra mile to combat consumer concerns.

Fair Luxury at IJL 2017

Leading not-for-profit change group, Fair Luxury, will dominate the Inspiration Theatre on Tuesday morning; bringing a taste of its hugely-successful April conference to IJL for the first time. The two hour ‘mini conference’ will cover all areas of ethical sourcing, responsible business practices and marketing, drawing on the expertise of countless Fair Luxury members and supporters.

Talks include ‘Ethical Choice in Jewellery Sourcing: What to Consider and Where to Start’, ‘Brand authenticity and the Ethical Consumer: Who She is and How to Talk to Her’, and a bustling panel discussion with Harriet Kelsall, Founder and Chairman of Harriet Kelsall Bespoke Jewellery, among others.

The Academy

 This new workshop space invites visitors and exhibitors to interactive talks hosted by leading lights in jewellery education and training.

Gem-A Gemmology Instructor, Angharad Guy, will kick start the Sunday morning with an interactive session titled ‘Tricks and Tips to Identify Gemstones’, followed by an equally insightful discussion on CAD/CAM with Paula Carter Andrews, Jewellery Design & CAD Instructor at GIA. Don’t miss a chance to learn essential pearl stringing techniques with jeweller, gemmologist and GIA Alumni President, Sharon Dale, and brush up your leadership skills with training specialist, Nigel Neill of Blue6.

The Academy will also host insightful JET Taster sessions, giving business owners, store managers and sales associates the chance to experience the NAJ’s newly revised JET Certificate course.

DIGIfest

In response to overwhelming feedback, IJL is pleased to reveal a dedicated digital seminar theatre at this year’s show, blending seminars for complete beginners and more experienced business owners looking to excel online.

Day one of the show, also nicknamed #SocialSunday, will draw on the expertise of Warren Knight, IJL 2017 chief social media editor, to deliver four hours of insights, including ‘The Beginner’s Guide to Building a Social Media Strategy in 90 Minutes’.

On Monday, DIGIfest will continue to offer two expert seminars from Warren Knight, as well as insights from GEMOLOGUE founder, Liza Urla, who has created an inspirational empire through social media, beautiful photography and a passion for fine jewellery. Tuesday will complete this fantastic run of talks with insights from Nanna Liv, Founder of footwear brand, Sargossa, which generates 25% of its sales through social media.

Skills Lab

Building on the success of the IJL Advice Clinics, Skills Lab is the next generation of one-on-one advice for IJL 2017 visitors and exhibitors. Two private advice areas and one small workshop space provides even more opportunity for tailored advice from leaders in their fields, including photography, social media, PR, retail sales training, retail security, pearls, workplace pensions and legal insights.

Other speakers ready to share their knowledge include Rose Swingler, digital communications manager at Facets PR, Hilaire O’Shea, founder and CEO of Medusa Protection Ltd, and Andrew Neilson of Neilson photography.

All seminars are free to attend, as are the popular one-to-one advice sessions. To avoid disappointment, visitors are encouraged to sign up for an appointment in the Skills Lab.

Visit the website for the full programme.

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