Independent jewellery retailer launches luxury treasure hunt

Nicholas Wylde (1)

Independent jewellery retailer Nicholas Wylde will be hosting a luxury treasure hunt around the city centre of Bath to mark the store’s 30th anniversary.

In association with Visit Bath’s official promotion of ‘Bath Trails’, Nicholas Wylde has organised the ‘Wylde Treasure Hunt’, which will give individuals the chance to win a prize with a £10k value.

The jeweller is calling on families to search around Bath city centre to locate seven items of jewellery, which are hidden in selected independent shops and famous attractions.

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By solving clues and playing detective on the hunt, consumers are invited to spend half a day searching for the store’s special items.

Once the hunt is completed, participants can enter a prize draw for a chance to win further prizes, including a Wylde Flower Diamond, VIP stay at the Gainsborough hotel, a shopping spree, entry to Bath’s tourist attractions and more.

The Treasure Hunt takes place during the months of June, July and August but the store will also be hosting pre-hunt competitions on Facebook and Twitter.

The luxury hunt is just one of several events in place to mark Nicholas Wylde’s 30th anniversary. Founder, Nicholas Wylde, told Professional Jeweller during our Bath cityscape that he will be using the opportunity to shout about the business and draw footfall into store.

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