The munich trade show, Inhorgenta, has announced that for next year’s 2016 show Hall B1 will be a presentation space for luxury jewellery brands.
The redesigned hall structure will make Inhorgenta more manageable and transparent for visitors and offers exhibitors an ideal ambiance for presenting their jewellery collections.
From February 12-15 2016, the Fine Jewellery Hall B1 will surprise the trade audience through its completely new appearance. An innovative design concept will position the exclusive collections of the exhibitors even more strongly in the focus.
“A new interior design, art installations and exotic gardens, in synergy with the booths of our exhibitors, will form a unique trade-show experience in future,” states Klaus Dittrich, chairman and chief executive officer of Messe München.
Dittrich adds: “Along with the lighting, we have also changed the hall’s entire colour concept. Warm gold and bronze shades now create a perfect ambiance for the exhibitors and visitors of Inhorgenta Munich.”
In addition, Inhorgenta Munich will be expanding its fashion-show concept, which was successfully initiated in 2015. The catwalk in the centre of B1 forms the heart of this Fine Jewellery Hall. On the catwalk models will present new creations of the exhibitors to the audience at live fashion shows during which the jewellery worn by the models will be simultaneously displayed on large screens.
Moreover, Hall B1 will be inspired by the jewellery theme ‘Wedding Rings’. Exhibitors will show their collections and exceptional creations; classics can be found here just like the trends of the coming season. High-quality showcases in the central aisles additionally offer the possibility of staging jewellery highlights individually – a design element which is also reflected in the presentation of the watches in Hall A1.