Jewellery created by Ed Sheern’s mum, paying homage to her famous son, has been boosting sales for St Elizabeth Hospice in Market Hill, Framlingham.
According to local newspaper, East Anglican Daily Times, fans have been flocking to the store to buy a piece created by the Suffolk star’s mum exclusively for the charity, which Ed Sheeran has been an ambassador for since 2014.
As part of the collection, Imogen Sheeran has created two pieces – a silver bracelets with a castle charm representing the star’s Castle on the Hill track, and a heart pendant paying tribute to Ed Sheeran’s Shape of You song.
Rachail Pollard, manager at St Elizabeth Hospice store in Framlingham, told the paper that the jewellery is flying out.
Having stocked the range for three weeks, the charity has sold around 50 of the charm bracelets.
Fifty percent of the proceeds from each piece in the range will be donated to St Elizabeth Hospice.