German and Italian buyers impressed by successful second exhibit
Linda Macdonald has gained new international stockists after a hugely successful second showing at Inhorgenta Munich.
Macdonald believes her latest success is as a direct result of exhibiting for a second time – giving her the opportunity to meet German and Italian buyers.
“Exhbiting again this year instilled confidence in the buyers, assuring them that we are serious about making Inhorgenta a key event in our calender,” admitted Macdonald.
She added: “Exhibiting only once at Inhorgenta was ever an option for us, as although we have a strong presence in the UK market, in wider Europe we had no profile and so this had to be built for the ground up, which means repeat exhibitions. "
Another British presence at the high profile event was Sheila Fleet, who shared a stand with Macdonald. Both were assisted by funding from Scottish Development International and UK Trade and Investment.