MFP pops up with AW13 range at Topshop flagship

Brand hosts first temporary store at London Oxford Circus store.

Costume jewellery brand MFP-Maria Francesca Pepe has launched a pop-up shop inside Topshop’s London Oxford Circus flagship.

The brand space opened on Sunday September 8. It will run for two weeks until September 17, covering London Fashion Week, and has daily opening times until 9pm each evening or 10pm on Fridays. It is the first time it has hosted a pop-up shop within the hallowed fashion store, and will use the space to showcase its current Fall/Winter 2013 collection featuring evil eye motifs, hearts, studs and crucifixes.

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A statement from the brand said: "This is just the beginning of an exciting partnership. [There is] more to follow at Christmas when MFP shall reinstate its pop-up store featuring SS14 Resort collection."

The brand will also showcase its collection during London Fashion Week at Somerset House, which opens on Friday September 13.



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