Misis hopes to wow retailers in the CMJ’s Dragon’s Den

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Italian fashion jewellery brand Misis Gioielli has been given the opportunity to showcase its collections to retail members in the ‘Dragons Den’ area at the upcoming Company of Master Jewellers members event.

The Dragons Den area allows retail members the opportunity to assess six new potential suppliers, and vote for the supplier they believe will be an asset to the CMJ.

UK agent for Misis, Dovi Friedmann, explains: “It’s an honour and great opportunity for Misis to show in Dragons Den at the next CMJ buyers event. Misis has a fantastic array of collections which we have worked to select for the UK market with industry experts including journalists, bloggers and retailers, to make sure there is an offering to suit a variety of different jewellery stores.”

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The majority of the brand’s products are silver-based, with bespoke galvanic enamelling and the use of regular and semi-precious stones. Misis’ collections are broad and varied, with new collections being released biannually. They are a rare blend of costume and fashion jewellery made to the highest standard whilst at the same time telling a story.

Pieces take nature’s four elements of fire, water, earth and air and transform them into wearable and colourful jewellery.

The huge success attained of more than 350 doors opened internationally, makes the UK the very natural next step for the Italian brand, looking to appeal to a plethora of diverse women.

At the CMJ, Misis will be showcasing and launching the following collections: Versailles, Bisanzio, Bon Ton, Reef Party, Nefertiti and Jungle Tiara.

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