Brand will sponsor NexGems category for second year running.
Nadja Swarovski, vice president of international communications and creative director of Swarovski, has described her excitement and delight at being part of Professional Jeweller’s Hot 100 celebration for the second consecutive year.
The brand will partner the NexGems category for a second time, focusing on up-and-coming jewellery design talent here in the UK. Last year’s NexGems included designers who have witnessed a stellar year in the industry, such as Jessica de Lotz, Daisy Knights, Tomasz Donocik and William Cheshire.
Swarovski said of the partnership: "Swarovski is proud to support the Professional Jeweller Hot 100 for the second consecutive year. We are delighted to be part of this exciting event that celebrates the most influential creatives in the British jewellery industry and to partner the NexGems category which recognises emerging British jewellery talent."
"As a Gold partner of the Hot 100 we hope to show our appreciation to the industry’s inspirational designers, business leaders and retailers as well as to recognise the future stars in jewellery", she added.