Brand celebrating success of copper bracelets launched in February.
By Craig Heatly
Nomination is celebrating the success of its You-Cool collection of bracelets, a range that is said to have shifted 40,000 units in June alone.
The collection was launched in February this year and features lightweight copper bracelets that are treated to have brightly coloured finishes such as lime green, pink and purple.
Nomination’s UK area manager Ken Brown said: “We have been very impressed with the sales figures for You-Cool and the feedback from our retailers has been incredibly positive.
"With an RRP of £35 the bracelets have made popular spontaneous purchases and as they come in the Nomination branded box, still make a substantial gift.”
Nomination will showcase the collection, as well as its new Paradiso line, at IJL next month.