Little Diamond Shop is retailer’s first outside Harrogate since 80s.
Ogden of Harrogate is expanding its business with the opening of its second store in York in mid November.
The store will be branded as The Little Diamond Shop and will be located on Lendal in the retail space previously occupied by Hoppers jeweller, which closed down this year after 60 years at that location and a total of 100 years trading in the city.
The Little Diamond Shop will offer a mix of contemporary and antique jewellery and watches. Brands such as Stephen Webster and TechnoMarine will sit alongside pre-owned watches and jewels in Georgian cabinets
The name of the store is a nod to Ogden of Harrogate’s history. The shop in Harrogate was originally opened as The Little Diamond Shop back in 1893. Ogden of Harrogate had previously enjoyed a bout of expansion and at its height had five stores but after its London branch closed in the mid-1980s it has been trading solely from its shop in Harrogate.
The retailer is working with design company MillerBrown on the refit of the shop and has knocked down some walls to create a larger selling space. Ogden of Harrogate director Robert Ogden describes the planned designs as “opulent with a modern twist”.
Ogden said that should the York store prove a success then the retailer will consider rolling out more stores branded as The Little Diamond Shop.
Richard Cummings, who has worked at Ogden of Harrogate for three years and has a 15-year career in the jewellery industry including roles in York, will move across to York to become the store manager of The Little Diamond Shop. Cummings said: “Since Preston & Duckworth closed five years ago there hasn’t really been anywhere else in York for high-end jewellery.”
Despite the high number of jewellery shops in the city, Ogden is confident there is room for one more. “I think the independents are flourishing,” he said. “And that’s what’s special about York. It is a city of independents. You’ve got the independent whisky shop and the independent pie shop – it’s not a place you go for the multiples.”
For more on this story and on the jewellery industry in York read our special report in the November issue of Professional Jeweller.