Omega chooses Manchester for first northern store

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Swiss luxury watch brand launches its sixth store in the UK.

Swiss luxury watch and jewellery brand Omega has announced the launch of its first boutique outside of London, in the Manchester Trafford Centre.

The new 85 square metre boutique will offer both new and classic Omega collections, including watches, fine jewellery and the recently introduced leather collection.

The boutique, unveiled on Friday, displayed the very latest of the brand’s interior design aesthetic, as created by Omega’s in-house design team.

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‘Broken’ glass displays units, champagne back walls, and chairs in cream alcantara, underscored by cream stucco walls and a porcelain floor, provided a clean, contemporary finish. Floor-to-ceiling glass frontage allowed plenty of light, with the aim of creating a warm inviting atmosphere throughout the store.

Omega president Stephen Urquhart said: “We are delighted to be extending our presence to the North of England with the opening of our Manchester Trafford Centre boutique. Manchester is a city that is synonymous with style and innovation – attributes we identify with closely here at Omega.”

The Manchester Trafford Centre attracts more than 30 million customers annually and houses almost six million people within a 45-minute drive-time.

Omega Trafford is the sixth boutique in the brand’s portfolio in the UK. Additional boutiques include The Royal Exchange in London’s financial district, Westfield London, Terminal One in Heathrow airport, Brown Thomas in Dublin and the flagship boutique, situated on the Old Bond Street in Mayfair.

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