Pandora adds United States to global e-store offer

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Pandora will launch its eighth e-tail offer in the United States tomorrow (April 21), ensuring even more global consumers can access its products via the internet.

The e-store will, as is the case with the existing European e-stores, be operated by PFSWeb – a global provider of e-commerce solutions, including technology consulting, customer service and fulfilment.

The US e-store will offer Pandora’s full range of products including the Disney collection.

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In connection with the launch, Pandora chief executive officer, Anders Colding Friis, said: “The US is one of the most developed online markets in the world today, and to open our own e-store in the country is an important new step for us. We are encouraged by what we have seen from our online offering in Europe and hope we can continue the positive trend in the US.”

PANDORA is currently offering e-stores in Austria, France, Germany, Italy, the Netherlands, Poland, the UK and now also in all 50 states in the US as well as Puerto Rico.

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