Company owners discovers new designer while wandering round Soho.
Pedlars has become the exclusive stockists in Britain for new jewellery range D&I Jewellery.
The line includes pieces incorporates eight point stags and fighting bear rings, in addition to necklaces and cufflinks for men and women.
Pedlars owners Charlie and Caroline Gladstone said: “We first discovered this range of jewellery in a jeans shop in the Meatpacking District of New York when we were on a family holiday. Our eldest daughter India bought one of the coral rings now offered here, but we couldn’t find out who made it; either the shop staff didn’t know, or they weren’t telling us.
“The next morning we were wandering around the Young Designer’s market in Soho, when who should we encounter but the designer. We talked, we liked each other and we placed an order. It isn’t always this easy.”
The line, which comes from NYC, will be going into Pedlars stores in Notting Hill, Tokyo, Selfridges London, Birmingham & Manchester. It is currently available online at www.pedlars.co.uk.