The Hot Diamonds Group launched Anaïs Paris to the UK market earlier this year and has enjoyed huge success with retailers and consumers.
In the UK, Anaïs Paris now has 75 stockists with a focus on high quality jewellers. Retailers have been exceptionally positive about the performance of the brand, with many reporting early sell outs.
Anaïs Paris celebrates life’s journey with sentimental charms that can be showcased in a glass locket. Every charm from the brand is coupled with two genuine gemstones, which share the same meaning as the charm.
This provides the collection with a range of colour and adds an additional layer of personalisation. Anaïs Paris is sold with high-quality packaging, which adds to the desirability of the jewellery itself.
In addition, its in-store display comes complete with bespoke furniture, which helps it make a significant impact in any retail environment. Current retailers include Silver Tree Jewellery, Precious Gifts and Grace and Co.