PJ AWARDS WINNERS: Fashion Jewellery Brand of the Year

Swarovski has scooped the Fashion Jewellery Brand of the Year accolade at the inaugural Professional Jeweller Awards.

The 2018 Fashion Jewellery Brand of the Year award went to Swarovski as the company continues to go from strength to strength and remain at the forefront of innovation.

New designs have been widely welcomed by consumers, with Swarovski leading the way when it comes to everyday sparkle.

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The brand also continues to support launches with engaging marketing campaigns, helping to drive sales in-store and online.

In January, Swarovski unveiled the #BrillianceForAll campaign, which champions individuality. This was elevated through a local influencer campaign, with new UK ambassadors Nadiya Hussain, Katie Piper, Shirley Thompson, and Kris Hallenga.

With modern and pioneering product designs, combined with considered and creative marketing approaches, it’s little wonder Swarovski keeps flying off the shelves.

CLICK HERE TO VIEW THE FULL PROFESSIONAL JEWELLER AWARDS 2018 WINNERS LIST

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