Sam Ubhi celebrates first London concept store

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Ethical brand Sam Ubhi is setting down roots with Balham opening.

Sam Ubhi Jewellery has opened the doors on its first concept retail store in the Balham area of London.

Sam Ubhi initially opened a London showroom in 2007 and later the brand’s jewellery and accessories found stockists in numerous independent boutiques and department stores in the UK and internationally.

Most recently, the brand launched a showroom in Dubai.

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The new Balham concept store is the company’s first stand-alone retail premises, focused on presenting the “individualistic, eclectic and heritage nature of the brand,” according to an official press release.

Previously the site of a butcher’s shop, the store has been painstakingly restored to ensure it maintains hints of a traditional aesthetic, while showcasing Sam Ubhi’s ethical, British-made pieces.

Currently, Sam Ubhi is working alongside stylists and TV shows such as Britain’s Next Top Model, the X Factor, Strictly Come Dancing and 24 to ensure the brand is represented in the UK and international press.

Sam Ubhi Jewellery was founded 25-years-ago and now promotes a series of jewellery ranges, including London, Vintage, Costume and Signature at major trade shows around the world.

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