Watch brand joins CMJ following “unbelievable growth”
The UK division of Skagen watches has become a member of the CMJ following a final agreement before Christmas.
Richard Hill, brand manager for Skagen watches UK expressed his delight at the move, explaining "CMJ have the kind of customers we want to align ourselves with, they are our target market and they fit with the Skagen brand". He added "The CMJ will be our focus this year, reaching more independent retailers is key. The last 18 months Skagen has seen unbelievable growth, and the CMJ is a new step on the ladder of our final goal".
The watch brand was founded in 1987 on the principle that beautifully designed, high-quality objects can be created at reasonable prices.