Sterling good show for Gecko as it smashes sales targets

Desiree Pringle, creative director, Gecko

Leading jewellery supplier, Gecko’s, newly launched Orla Kiely Sterling Silver range surpassed brand sales targets for this year’s International Jewellery London.  

Gecko unveiled a record number of nine new collections at the show. The new season ranges arrived from best-selling brands Fiorelli, Fred Bennett, D for diamond & not to be missed collections from Elements & Beginnings.

Desiree Pringle, Gecko creative director, said: “Fresh, innovative designs were key for IJL. Displaying nine new collections at one event enabled us to showcase such a depth and newness to the brands, which resonated well with the customers, making this a great draw to our stand.”

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In addition, Gecko managing director, Andrew Morton, noted: “Being able to fix gold prices for our customers at IJL, allowed us to offer a fantastic incentive to the trade, this most certainly contributed to an increase of visitors to this year’s stand. We received a very positive response to all our new collections, especially the highly sort after new Orla Kiely range.”

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