Aagaard brand will be showcased alongside Lovelinks at show.
Story by Kranz & Ziegler is set to unveil a new direction at The Jewellery Show with a range of neon wraparound bracelets.
The brand said it was inspired by runways shows in its use of neon, with its charm elements also taking inspiration from summer fashions with floral designs set with gemstones, while skulls and stars maintain an edgier side to the brand’s offer.
Story has also added rings and new earrings to its SS13 range, with stacking rings in slimline and chunkier styles.
Lovelinks will also showcase new lines at The Jewellery Show, adding to its portfolio of bead charms alongside a fresh offer of new colours of leather thong bracelets, double wrap-around bracelets and torque-style bangles.