One-day seminars aim to aid strategy for all jewellery businesses.
The Clifton Studio has launched jewellery-focused branding workshops for brands and business to help them better execute their product development, sourcing, marketing, finance and social media.
The programs, created by Clifton Studio founder Judy Deuchar, were created due to popular demand. They will allow participants to call on Deuchar’s expert advice, strategy and planning knowledge in one-day interactive workshops that will cover brand vision, essence and values, to enable participants to develop their own strategic hallmark and to be able to invigorate their brand story to a new level.
All attendees will be given their own brand handbook, and will have a one-to-one follow up call with Deuchar some time following the workshop. Each day will be limited up to 10 people and will take place in October, November and January, with each session costing £799.
Prior to founding The Clifton Studio in April 2012, Deuchar was vice president of merchandise, planning and merchandise operations at QVC UK for 14 years.
Her workshops aim to provide participants with tools "to define a unique brand approach", including ways to plan and implement ideas to move their businesses forward.