Thomas Sabo opened its 42nd store in the UK at the weekend in Watchford’s Untu Centre.
The German brand used the opening to signal it intends to open many more boutiques this year, particularly in London and the South East of England.
“Thomas Sabo continues to grow in the UK, with London and the M25 area a specific focus. With our new store we will now be able to offer our customer a unique shopping experience synonymous with the brand’s attention to detail and the unique DNA of Thomas Sabo. Intu Watford’s lively shopping mall is a great fit for the brand,” explained Jon Crossick, managing director UK & Ireland for Thomas Sabo.
The 800 square foot store is designed to present the Thomas Sabo brand and its jewellery in a lifestyle environment.
It aims to emulate as much of the Thomas Sabo flagship stores (pictured above) that immerse customers in the Thomas Sabo experience.
“It offers customers a unique shopping environment and exclusive brand experience. The new boutique will feature the Thomas Sabo Sterling Silver Glam and Soul and Rebel at Heart collections, along with Karma Beads, Charm Club and the Thomas Sabo Watch and beauty ranges,” the company said.