UBM Asia gives inaugural JGF-Europe thumbs up

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German trade show attracted 4,300 buyers from across world.

Exhibition organiser UBM Asia has reported positively on Jewellery & Gem Fair Europe (JGF-Europe), releasing footfall figures from the inaugural show in Freiburg, Germany, which closed its doors earlier this month.

In a closing report released by UBM Asia yesterday, it was stated that more than 6,000 visitors attended the show, with 4,280 of these said to be leading trade buyers. Visitors from Germany, Switzerland, Italy, Belgium and Brazil made up the majority of attendees.

JGF-Europe was launched to offer a new jewellery show for the medium-priced jewellery sector, gemstone dealers and jewellery wholesalers, attracting companies unable to show at BaselWorld or fairs outside of Europe. It opened its doors during the 2014 edition of BaselWorld, offering a free shuttle service between the events.

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UBM Asia senior vice president Wolfram Diener said: "The vast majority of our exhibitors and traders view the exhibition as a success. We are very pleased with the positive feedback from the market and see this as a confirmation that the Jewellery & Gem Fair Europe is now listed as an important industry event in the jewellery calendar. At the same time, of course, we are inspired to organise an even higher quality show for 2015".

The show said it has received a large number of advanced bookings from exhibitors for next year’s edition, which will take place from March 22 to March 25, 2015. The show will begin on a Sunday, to allow smaller regional jewellery businesses to attend easily.

According to UBM Asia, the demand is so great that JGF-Europe will 2015 will expand into an additional hall at Messe Freiburg. It stated that the event is "filling a much needed gap in the European market".

Read Professional Jeweller’s interview with Wolfram Diener about JGF-Europe here.
 

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