Silver brand expects strong 2013 as sales grow in past year.
Silver jewellery brand Vamp London has launched a new website and has signed a major new stockist as the brand continues to deliver growth.
Vamp London has added Wongs of Liverpool to its stockist list at the end of October, taking its number of doors in the UK to 22. The retailer has described the brand as achieving strong sell through since then.
The silver jewellery brand, which is exhibiting at The Jewellery Show in Birmingham next month, has also recently launched a transactional website selling direct to consumers.
Vamp London Emma Lyons has said that the brand has experienced strong growth over the past year, which has allowed the brand to invest in the new site as well as develop new lines.
She said: “The rise in popularity and sales has encouraged us to expand our lines even further. We were overwhelmed with the response from the media and our clients last year, and the popularity of statement jewellery is still increasing.”
Lyons said that a recent hero product for the brand has been its sterling silver mesh bracelet in rose gold vermeil.