Sales manager Steve Brookes will keep PJ up-to-date on charity scheme.
Birmingham-based wedding ring manufacturer Charles Green is going to keep the jewellery industry in the loop this month or, should we say, in the ‘tache, as its sales manager Steve Brookes takes part in the charity movement Movember.
Brookes began November completely clean-shaven, as his picture shows on day one, but expects to be nice and bristly in the coming weeks – and will be keeping Professional Jeweller up-to-date along the way during the month of Movember.
He is yet to decide what style of moustache he will go for but has dropped a few names including Magnum-must have Tom Selleck, a streamlined Fu Manchu or maybe, in his own words, "just a dodgy Gary Neville".
Charles Green’s marketing manager Pip Beale said: "If you see a sales representative enter your store with heavy stubble and the outlines of handle-bar moustache then don’t call the police, it is most likely Steve."
The manufacturer is enouraging the jewellery industry to sponsor Brookes during his Movember campaign, and have launched a charity site where donations can be made to the cause here.
The Movember movement is annually responsible for the sprouting of moustaches on thousands of men’s faces in the UK and around the world and, as reported yesterday, has seen a number of company’s come on board to show thier support including jewellery brands Links of London and Tatty Devine. The aim of Movember is to raise vital funds and awareness for men’s health, specifically prostate and testicular cancer.