Links of London launched its Timeless collection as part of its silver anniversary celebrations this year.
Inspired by the iconic face of Big Ben, the Timeless range features intricate cut-out detailing that pays homage to the brand’s home city of London. “The Timeless collection is highly appropriate in celebrating our first 25 years,” says Links of London brand director Mark Owens. “As well as symbolically marking the passage of time since Links of London was founded, and being a landmark of Links’ home city, Big Ben has also provided the inspiration for this new collection, the result of which is a beautiful and timeless British-inspired jewellery collection, very much in the Links tradition.”
Jewellery from the Timeless collection is available in sterling silver, 18ct rose gold and 18ct yellow gold. Prices start from £95, making them a great gift for fans of the brand. Some of those fans came through for Links of London when the Timeless collection faced the public vote for Collections of the Year, helping it to emerge victorious with 40.3% of the votes.