Jewellery brand Amore has revamped its trade website ahead of the new year.

The revamp comes after the rebranding of the company’s Amore Argento – Love Silver and Amore Oro – Love Gold ranges, which came complete with new packaging and modular point of sales.

Next for the brand, the company has completely revamped its trade website to now offer a comprehensive price lookup system for the numerous combinations on offer from the Amore Oro gold collections.


Through the new site, the brand is inviting retailers to become partners with Amore and benefit from the trade tools online.

2016 has been a strong year for the brand. The Amore Oro Splash of Colour collection was highly commended in the Professional Jeweller Accessible Fine Jewellery Collections of the Year and the company secured Debenhams as a new stockist.