Jewellery brand partners with 4Ps Marketing to optimise web presence.
By Jessica Knowles
Argento Jewellery has appointed a marketing agency to implement a search engine optimisation (SEO) strategy in order to increase targeted traffic to the brand’s website and boost jewellery sales.
The company has joined forces with 4Ps Marketing which will support the online jewellery retailer with the launch of a new website designed to keep loss of traffic to a minimum and improve rankings in search engine results pages.
Argento online marketing manager Mel Boyle commented: “4Ps Marketing stood out for us through their initial research, expertise and commitment to getting the job done. We were very impressed with their professionalism and excited about getting the project going.”
4Ps Marketing is a London-based strategic digital marketing agency that also specialises in digital advertising, social media and web analytics.
Its client director Chris Hyland said: “We’re very excited about working with Argento. The opportunities that we have already recognised are huge, and we’re looking forward to generating lots of interest around the company and the great jewellery products they offer their customers.”