Benjamin Caplan has been appointed as UK sales manager for Euro Pearls and Yoko London.
Caplan is taking on the role after three years at the company working as a UK sales assistant.
This promotion is part of a concerted push by Euro Pearls to open new UK accounts for Yoko London, its high-end pearl jewellery brand.
With a vast product range including affordable everyday jewellery, as well as luxurious one of kind pieces, Yoko London is keen to expand its presence in the UK market, seeking to develop close partnerships with select partners around the UK.
Caplan says: “After over three years at Euro Pearls I am delighted to be taking up this new role. I am looking forward to being on the front line during such an exciting time for the company, heading up the roll out of our luxury brand Yoko London throughout the UK. We will be continuing to expand our chain of Yoko stockists as well as developing more innovative and exciting products for the mass market”.